How To Find Long Tail Keywords

Keyword None Visits Pages/Visit Avg. Time on Site % New Visits Bounce Rate 1. soap warehouse 59 3.12 00:02:35 57.63% 32.20% 2. best degreaser for chinese 6 1.00 00:00:00 0.00% 100.00% 3. soapwarehouse 5 5.00 00:05:20 60.00% 20.00% 4. aluma britealuminum cleaner 4 1.25 00:00:29 100.00% 75.00% 5. how to remove extra heavy grease from…

Read More

Why use ‘Long Tail’ Keywords?

The term ‘long tail’ was first used by marketer Chris Anderson to describe the strategy of finding less-competitive niche market buyers vs. broader markets, that single or two-word, short keywords will generate. Keywords are a cornerstone of inbound marketing. Here at Soap Warehouse, we had some very difficult keyword problems. First, our major market, truck…

Read More

New Markets via Social Media Inbounding

Finding new ways to market your business without breaking the bank is one goal almost every small business owner wants to find. During this month I plan to give you some suggestions, links to resources, and hard facts to try and help you reach this goal. Social Media is the new way to reach old…

Read More

Another Great Year at MATS!

We spent this past week in Louisville, KY at the Mid-America Trucking Show. Our booth 62124 in the West Wing at MATS (Mid America Trucking Show) We had over 1000 attendees stop at our booth during the three-day event. We had 6 winners of 5 gallons of our Big Rig Brite truck wash, 18 winners…

Read More

5 Reasons to Buy Early This Season

I am sure there are more than 5 but these are the top ones contractors need to consider in making the decision to buy early and buy as much as they can now before the main cleaning season gets started rather than to wait or to purchase in smaller volumes during this year. Buying in…

Read More

Time Again for the Mid America Trucking Show

It is almost time for the largest trucking show in the US to be held again in Louisville, KY. This year it will run for three days March 31st to April 2nd at the Kentucky Expo Center. There are scheduled to be over 1000 exhibitors of which Soap Warehouse will be one. We plan on…

Read More

Chemical Dilutions for Pressure Washing

I must try and help out customers with this almost every day so I thought I would make a post out of it and possibly a white paper to send out so I would not have to repeat myself as much and for easier reference. Plus I can easily get confused or tongue-tied so it…

Read More

Buy vs. Lease: Improving your Bottom Line

If equipment costs this year have put you in the red I have a suggestion to turn that red to black next year. If you have been in business for at least two years and up to now have had a good profit track record, now may be the time to switch from owning your…

Read More

How to End the Business Year on a Positive Note

If you’ve been feeling somewhat discouraged about business this year and feel that you were not moving in the right direction, now is a great time of the year to take stock and review your accomplishments. Operating your own business can be like a wild roller coaster ride. There are the highs of a really…

Read More

Cleen Fast Commercial Cleaner

This post is to finish off our detailing of our new graffiti cleaners, the last being Cleen Fast, we know it is spelled a little differently but it cleans a little differently too. Cleen Fast was designed with the commercial fleet industry in mind. Cleen Fast contains all-natural ingredients and is fully biodegradable. Clean Fast…

Read More