How To Increase the Life of a Wood Deck
When you are thinking about adding or replacing a wood deck to your home you need to do the math. First is the actual cost of the materials. Pressure-treated lumber is the most affordable decking material running at about $15 per square foot installed as a national average. A little bit more if you want…
Read MoreHow To Find Long Tail Keywords
Keyword None Visits Pages/Visit Avg. Time on Site % New Visits Bounce Rate 1. soap warehouse 59 3.12 00:02:35 57.63% 32.20% 2. best degreaser for chinese 6 1.00 00:00:00 0.00% 100.00% 3. soapwarehouse 5 5.00 00:05:20 60.00% 20.00% 4. aluma britealuminum cleaner 4 1.25 00:00:29 100.00% 75.00% 5. how to remove extra heavy grease from…
Read MoreWhy use ‘Long Tail’ Keywords?
The term ‘long tail’ was first used by marketer Chris Anderson to describe the strategy of finding less-competitive niche market buyers vs. broader markets, that single or two-word, short keywords will generate. Keywords are a cornerstone of inbound marketing. Here at Soap Warehouse, we had some very difficult keyword problems. First, our major market, truck…
Read MoreNew Markets via Social Media Inbounding
Finding new ways to market your business without breaking the bank is one goal almost every small business owner wants to find. During this month I plan to give you some suggestions, links to resources, and hard facts to try and help you reach this goal. Social Media is the new way to reach old…
Read MoreAnother Great Year at MATS!
We spent this past week in Louisville, KY at the Mid-America Trucking Show. Our booth 62124 in the West Wing at MATS (Mid America Trucking Show) We had over 1000 attendees stop at our booth during the three-day event. We had 6 winners of 5 gallons of our Big Rig Brite truck wash, 18 winners…
Read More5 Reasons to Buy Early This Season
I am sure there are more than 5 but these are the top ones contractors need to consider in making the decision to buy early and buy as much as they can now before the main cleaning season gets started rather than to wait or to purchase in smaller volumes during this year. Buying in…
Read MoreTime Again for the Mid America Trucking Show
It is almost time for the largest trucking show in the US to be held again in Louisville, KY. This year it will run for three days March 31st to April 2nd at the Kentucky Expo Center. There are scheduled to be over 1000 exhibitors of which Soap Warehouse will be one. We plan on…
Read MoreChemical Dilutions for Pressure Washing
I must try and help out customers with this almost every day so I thought I would make a post out of it and possibly a white paper to send out so I would not have to repeat myself as much and for easier reference. Plus I can easily get confused or tongue-tied so it…
Read MoreBuy vs. Lease: Improving your Bottom Line
If equipment costs this year have put you in the red I have a suggestion to turn that red to black next year. If you have been in business for at least two years and up to now have had a good profit track record, now may be the time to switch from owning your…
Read MoreHow to End the Business Year on a Positive Note
If you’ve been feeling somewhat discouraged about business this year and feel that you were not moving in the right direction, now is a great time of the year to take stock and review your accomplishments. Operating your own business can be like a wild roller coaster ride. There are the highs of a really…
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